Typopolo: an Album of Typographic Photography By Rene Wawrzkiewicz
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TypoPolo is a customary term first used by Polish graphic designer Jakub Hakobo St pie to describe the amateur typography created in the 1990s Unsophisticated signboards and simple advertisements became a visual reflection of the economic and political changes in Poland a symbol of the Romantic breakthrough when everybody could be what they wanted and everything was possible Today due to the professionalization of the printing the advertising services market and changes in aesthetic standards the TypoPolo style is becoming a thing of the past But even though the professional Helvetica typeface now dominates signboards and lettering in Polish towns TypoPolo refuses to die out It will always be an embarrassing part of Polish visual identity Typopolo an Album of Typographic PhotographyWspania e Rene Wawrzkiewicz
| Typopolo: an Album of Typographic Photography By Rene Wawrzkiewicz |
| 9788362418374 |
| 225 |
| Paperback |
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